It didn't take long before Sandler's Twitter feed (@happymadison) began using the hashtag #thefamilymoon for tweets related to the movie. The movie has also gotten its very own account @the_familymoon.
If you are unfamiliar with the movie, it focuses on a couple who, after disastrous blind date, are stuck together in a family resort with their children from previous marriages. Drew Barrymore is also set to star in the movie.
Sandler’s Happy Madison company is co-producing the film, which is set for release on Memorial Day weekend 2014.
This week, Adam and his family were spotted in Gainesville, GA where he continued filming. Check out a few photos from the shoot below courtesy of @ATLWOOD411.